- How Much Money Did the Michael Jackson Movie Make?
- Introduction to Michael Jackson’s This Is It
- Box Office Performance of This Is It
- Revenue Streams: Box Office, Digital Sales, and More
- Impact on Michael Jackson’s Estate
- Comparison: How This Is It Stacks Up Against Other Music Documentaries
- Critical Reception: How Critics and Fans Reacted
- The Role of Promotion and Marketing
- Lessons from This Is It
- Conclusion
- Frequently Asked Questions
How Much Money Did the Michael Jackson Movie Make?
The legacy of Michael Jackson, the King of Pop, continues to fascinate millions around the globe. His influence has extended beyond the realm of music into cinema, most notably through documentaries and concert films. One frequently asked question is: how much money did the Michael Jackson movie make? While several movies have documented his life, we’re focusing on his posthumous film, This Is It.
Introduction to Michael Jackson’s This Is It
Released in 2009, This Is It was a documentary and concert film that showcased the rehearsals for Michael Jackson’s comeback series of concerts. The film was directed by Kenny Ortega, who pulled together backstage footage and interviews to offer fans a glimpse into what would have been a spectacular live performance series. But how much money did the Michael Jackson movie make? Let’s dive in to find out.
Box Office Performance of This Is It
When discussing the money a movie makes, the box office performance is a crucial metric. This Is It became a global phenomenon and grossed an impressive sum. In its first five days, the film made $101 million worldwide. In total, the documentary made approximately $261 million globally during its theatrical run.
Revenue Streams: Box Office, Digital Sales, and More
The revenue from This Is It was not only limited to theatrical release. The film was also a bestseller on digital platforms, offering both rental and purchase options. While specific figures from digital sales aren’t as publicized as box office numbers, they contributed significantly to the film’s overall success, enhancing its profitability.
Impact on Michael Jackson’s Estate
The financial success of This Is It contributed positively to Michael Jackson’s estate. Since its release, the film has played a part in bolstering Jackson’s posthumous financial standings by generating not just box office revenue, but also from merchandising and licensing deals associated with the movie.
Comparison: How This Is It Stacks Up Against Other Music Documentaries
Compared to other music documentaries and concert films, This Is It holds a significant place. The movie ranks high, outperforming several music documentaries in terms of box office earnings. For example, it surpassed the earnings of the Rolling Stones’ Shine a Light ($15.8 million) and U2 3D ($23.6 million).
| Film | Box Office Earnings (in millions) |
|---|---|
| This Is It | $261 |
| Shine a Light (Rolling Stones) | $15.8 |
| U2 3D | $23.6 |
Critical Reception: How Critics and Fans Reacted
The box office success wasn’t the only positive outcome for This Is It. The film received a favorable reception from both critics and audiences. It scored a 95% rating on Rotten Tomatoes, indicating a strong approval rate, which likely helped fuel word-of-mouth and repeated viewings.
The Role of Promotion and Marketing
Effective marketing strategies played a crucial role in the financial success of This Is It. The film was marketed heavily using Michael Jackson’s established global brand, with large-scale premiere events and cross-promotion through media channels.
Lessons from This Is It
The financial success of This Is It offers several lessons, particularly in the power of a strong fanbase and the enduring appeal of legendary figures in entertainment. It also highlights how documentaries can achieve blockbuster level success when marketed effectively.
Conclusion
In discovering how much money did the Michael Jackson movie make, it’s notable that This Is It transcended traditional documentary performance, generating substantial revenue. Its financial success has not only celebrated Michael Jackson’s lasting impact but has also set a benchmark for future music documentaries.
Frequently Asked Questions
- What is This Is It about? – This Is It is a documentary that features Michael Jackson’s rehearsals for his planned concert series.
- How much did This Is It earn worldwide? – The film earned approximately $261 million globally.
- Did This Is It perform well compared to other music documentaries? – Yes, it outperformed several, like the Rolling Stones’ Shine a Light.
- How was This Is It received by critics? – The film was well-received, earning a 95% rating on Rotten Tomatoes.
- Was This Is It successful in digital formats? – Yes, it was a bestseller on digital platforms.
